A CREATIVE DIRECTOR / BRAND STRATEGIST
Hola, i'm pepe
It has been just 15 years building brands under lifestyle premises, and I love positiveness, challenges and unlearning. To surround myself with people that have dreams, and that try to achieve them. Critical Thinking, Digital First, integrated activation ideas rather than just ads, Service design processes and achieve the impossible. To wake up with a purpose and knowing my why.
To love the power of smiles and strong coffee. Really nice to e-meet you.
My passion is
to help brands
to become future-proof
by building digital first
+15 Years / +140 projects / +25 brands / EMEA & GLOBAL
Expertise; global branding, leading change, innovation & digital, customer experience and general management (Board /C-level). Strong capabilities
to set distinctive vision for the company and lead the transformation
of change with constant drive to deliver results.
High energy, moves fast, self starter, constantly looking for new ways, problem solver, original thinking, creative and entrepreneurial. EMEA & Global market knowledge, multi-cultural sensitivity and motivational leader.
Key differentiator is the Digital Transformation, amongst others the Multichannel approach, the switch to digital and enabling the change
to customer engagement and customer centricity. Experienced in leading cross-functional teams within international environment.